Remote Closing Academy founder Cole Gordon became a millionaire in the most boring way possible. He doesn’t know diddly about stocks, didn’t get rich off some meme coin, and couldn’t code if his life depended on it. But what he did do was ignore all the fads and went back to timeless money-making principles that have been around for thousands of years. And it took him from broke bartender to owning two eight figure companies, fifty plus employees, and becoming a multi millionaire.
Cole says the first principle is paradigm. Your mindset, basically. It’s the single most valuable asset you have, and you probably don’t even realize it. Knowledge, experience, judgement. “If you look at the book Think and Grow Rich, an amazing book on building wealth,” Cole explains, “the book is think and grow rich, right? So paradigm is your perspective. And the biggest difference between those who are successful and those who aren’t is their perspective.”
The second principle that made Cole a multi millionaire is rituals. “So if you’ve ever wondered why Elon Musk, for example, he’s built all these amazing companies, done all these different things, and maybe you are barely making five K a month, and you can hardly pay your bills, right? Well you both have the same amount of hours in the day; it’s how you utilize the time in the day. So time effectiveness is rooted in your rituals, your habits, the little things you do day in and day out over a long period of time.”
And then the third and most important principle is specialized knowledge. “Meaning, knowledge that you can only gain through the experience of doing,” Cole says. “You can’t gain it through reading a book, you can’t gain it through studying material. You can only gain it through the experience of actually being out there, doing the thing. And, because of that, that’s why it’s valuable. Which brings up an important question: How do businesses actually make money?”
“Businesses provide value,” Cole continues. “And people, their customers and clients, exchange their money for that value. So how do you provide value? Well, you solve a problem through providing a solution. Okay? Elon Musk, for instance, says, ‘You get paid in proportion to the problems you solve.’ The greater the problem, the greater the value you provide, the more money you’re gonna make in exchange. So here’s the key. Specialized knowledge is required to solve expensive problems. Which is why it’s expensive to begin with.”
Reminds Cole of another quote by Rich Dad Poor Dad author Robert Kiyosaki, who said: “Inside every problem lies an opportunity.” I’m nodding my head in agreement, Cole, but what are you getting at? “What I’m getting at,” Cole says, “is how do we obtain specialized knowledge? ‘Cause if we can do that, and assuming you have a good mindset and decent daily habits and rituals, then you can make a lot of money, can’t you? So how do you get the specialized knowledge I keep telling ya about?”
“One option is to learn the same forgotten-about, recession-proof skill I used to go from miserable, making fifteen hundred bucks a month serving cocktails and beers, to making thirty, forty grand a month in less than twelve months, in a thriving, multi billion dollar industry.” He’s referring to Remote Closing, where you take inbound sales calls and try to talk people into paying five, maybe ten Gs for some guru’s coaching program. A decent option for anyone who’s outgoing and doesn’t mind grinding on the phone all day.
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